The ART of Shaving New York

“Even the Man Who ‘Doesn’t Need Anything’ Needs To Shave”

The 4 elements of the perfect shave:

1) PREPARE: To soften the beard & protect the skin

2) LATHER UP: For a close & comfortable shave

3) SHAVE: With a good handle & proper technique

4) MOISTURIZE: To soothe, refresh & regenerate the skin

A MAN SHAVES MORE THAN 20,000 TIMES DURING HIS LIFETIME

AND HOW HE SHAVES IS ESSENTIAL TO ATTAINING HEALTHIER, SMOOTHER SKIN

The Art of Shaving is a unique concept guided by the expertise and hands-on attention of their founders. They are passionately devoted to the very best in men’s skin care, and have created an innovative path to optimal shaving performance.

The Art of Shaving brings art and passion to a daily routine.

-The Coachman